Matiz Architecture & Design's practice stems from the belief that the built environment is a living breathing entity with the ability to express emotion and intimately engage with its surroundings. In leveraging spaces’ animated potential, MAD approaches every architectural project through a visceral lens and with an emotional depth upon which our clients have come to rely. This practice operates in a range of scales and typologies, from single-family residences and work environments to large-scale university facilities and landmark renovation projects. Selected clients include New York University, Columbia University, Pratt Institute, The Santa Fe Opera, The Boys and Girls Club and several innovative startups and co-working spaces such as Etsy, Ok Cupid and Urban Future Lab.
MAD Studio’s branding practice hinges on the fact that a strong brand identity is the fundamental cornerstone of any organization or company. Strong brand identities are thoughtful, uniquely-crafted concepts bearing dynamic, emotionally-charged personalities. In leveraging a brand’s distinctiveness, MAD Studio approaches every branding project through a visceral lens and with an emotional depth upon which our clients have come to rely. Selected clients include Dailymotion, Quorum, Fiera di Vicenza in Italy and New York Presbyterian Hospital.
MAD founder Juan Matiz, AIA LEED AP created these two Manhattan-based firms with origins in 2002 which have developed into a diverse “360-degree architecture and design studio.” MAD operates with the philosophy that design is an integrated and cross-disciplined process. The studio is composed of architects along with interior and graphic designers from diverse backgrounds that strategically collaborate on the various projects.
Due to our versatility, MAD’s team has a portfolio that has served a wide variety of clients. These range across regional, national, and international typologies, including residences, corporate offices, retail and exhibition establishments. Organizations such as New York University, Pratt Institute, The Santa Fe Opera, The Boy and Girls Club, Columbia University and innovative startups like Etsy, Dailymotion and OK Cupid are just some of MAD’s clients.